SEO stands for search engine optimization.It is the practice of improving and promoting a web site in order to increase traffic from thetop listings on search engines.All of the major search engines such as Google, Yahoo,Bing, and Ask have such results,where web pages and other content such as videos or local listings are shown and rankedbased on what the search engine considers most relevant to users.
The overall goal of any SEO campaign is to help ensure that a site is accessible to asearch engine and to improve the chances that the site will be found by the search enginealong with the site's target audience.
Higher search engine rankings means more traffic to your site, which in turn will drivenew leads, create new connections, and increase your company's brand awareness and or sales.A top-ranked website on the search engines can be the catalyst to your company's growth andsuccess.
Great Content + Quality Links = Search Engine Success!
Search Engine Optimisation or SEO is the simple activity of ensuring a websitecan be found in search engines for words and phrases relevant to what the siteis offering.In many respects it's simply quality control for websites.Having said that if there was ever an industry that was little understood by'outsiders' it's SEO.
Ask some SEO companies about SEO and they'll try and blind you with science and confuse youinto thinking it's a black art. Say to some companies what is SEO and two hours later you'llbe none the wiser.We love seeing the light bulb go on when our clients get it.We prefer our clients to not only know what we are doing for them, but why!Better just give them what they want the SEO, (Search Engine Optimization)of their website.